Lincoln Bark, a manufacturer of all-natural, human-grade pet treats, recently celebrated its second year in business.
The Chicago, Illinois, USA-based pet treat company was founded in 2010 by Bobby Chochran, in an effort to create healthy dog treats to entice her sick dog, Sophie, to eat. In 2010, Lincoln Bark sold treats in about 15 boutique pet shops in the US, however the company now sells its four lines of dog treats on store shelves in the US, Canada and parts of Europe, as well as online. The company has also grown from a three-person business to a 10-person business.
We asked Carol Jones-Adams, who founded and runs functional treat maker Overby Farm with her husband and business partner, Bob Adams, to tell us more about her company
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The UK petfood company’s rapid growth is powered by its distinctive key ingredient, word-of-mouth marketing and geographic expansion
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