Immediately following Petfood Forum 2014, Petfood Workshop: Marketing to Today's Consumers will feature industry experts delivering information and insights on how to connect with today's ever more discerning pet owners. In this hands-on seminar, you will learn about how pet owners shop, their perspectives on petfood, how to build trust and credibility with them, connecting with them through social media, balancing marketing with science and regulatory requirements, reaching tomorrow’s/emerging pet owner groups and much more.Petfood Workshop: Marketing to Today's Consumers will also feature the popular Ask the Experts panel discussion the morning of April 3, plus several opportunities for discussion and networking with your industry peers.
Like Petfood Forum, Petfood Workshop takes place at the beautiful Renaissance Schaumburg Convention Center Hotel. Bookmark this page to check for updates as we confirm speakers and add more information!
Registration is open for Petfood Workshop: Marketing to Today's Consumers. You will save on your Petfood Workshop registration if you also register for Petfood Forum 2014.
Find more information about Petfood Workshop registration here.
Petfood Workshop: Marketing to Today's Consumers takes place at the beautiful Renaissance Schaumburg Hotel and Convention Center. Find more information about hotels for Petfood Workshop.
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