![Smartid bag 676 768 4a322cc9ce0d10ba826feedbe3d743fb](https://img.petfoodindustry.com/files/base/wattglobalmedia/all/image/2020/09/fg.smartid-bag-676-768-4a322cc9ce0d10ba826feedbe3d743fb.jpg?auto=format%2Ccompress&q=70&w=400)
- Each bag is printed with its own unique serialized Datamatrix code for identity
- Unique code allows for access to predefined information stored in a database
- Only need a smartphone and free reading software widely available to view the information
- Use for: authentication, traceability, supply chain optimization, targeted marketing, customer loyalty