![Pet owners are increasingly feeding raw and other alternative pet food formats.](https://img.petfoodindustry.com/files/base/wattglobalmedia/all/image/2024/03/Raw_dog_food.65f4b1aa9dc13.png?auto=format%2Ccompress&q=70&w=400)
Pet owners are increasingly feeding raw and other alternative pet food formats.
Zontica I iStock.com
Companies offering raw pet food, like Primal Pet Foods, are innovating with new products and research showing the benefits of feeding this and similar types of pet foods. Is that resonating with pet owners?