What do pet owners seek in pet food packaging?

Communication, freshness, convenience and sustainability rank among packaging priorities for pet food, along with broader trends resonating with all consumers.

Debbie Phillips-Donaldson
May 17, 2024
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Communication, freshness, convenience and sustainability rank among packaging priorities for pet food.
Communication, freshness, convenience and sustainability rank among packaging priorities for pet food.
Yurii Dudar I iStock.com

When it comes to packaging, pet food consumers have expectations beyond a bag or container simply holding the product. They also seek other features and functions, based on both nuances and broader trends outside of pet food.

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