Pet Food News

Pet Food Marketing and Branding

Open Farm achieves B Corp certification

A certified B Corporation is a for-profit company that has been verified by B Lab, a non-profit organization, to meet high standards for social and environmental performance, transparency and accountability.

B Corps are different from traditional corporations, which prioritize financial profitability, and instead look at the triple bottom line to use business to address social and environmental problems.

Brand Insights

Pet food ingredient insights for new product development

WATT Global Media

Explore sustainable and healthy ingredients that keep your formulations profitable. Brand Insights from Petfood Industry.

Pet food ingredient insights for new product development

Ingredient Issues

Morocco sets rules for importing rendered products for pet food

The country's new procedures for importing animal meal now allow its use in pet food and potentially other animal feeds.

Morocco's new code of procedures for importing animal meal now permits its use in dog and cat food, opening opportunities for broader applications of rendered products in other animal feeds.

Pet Food Additives/Supplements

NutriLeads, DSM-Firmenich partner on precision prebiotic for pets

Pending results from ongoing microbiome studies in dogs and cats, the companies plan to introduce the Benicaros prebiotic to the pet food market.

Benicaros is a 100% natural prebiotic fiber from upcycled carrot pomace, a byproduct of carrot juicing.

ADM names new chief financial officer

ADM has appointed Monish Patolawala as executive vice president and chief financial officer (CFO), effective August 1, succeeding Ismael Roig, who has been serving as ADM’s interim CFO since January.

Cfo Chief Financial Officer

Pet Food Marketing and Branding

3 health claims on higher priced dog food, 3 on lower

Scientists identified three attributes associated with price premiums and three with price discounts.

Dall·e 2024 07 10 12 30 17 An Art Nouveau Style Illustration Of A Dog In A Grocery Store The Dog Is Elegantly Posed, Surrounded By Shelves Filled With Various Groceries And Pet

Vetnique Labs acquires pet supplement producer

Acquiring Lintbells, known for its dog supplement brand YuMove, significantly expands the company's pet products portfolio.

YuMOVE offers a joint mobility supplement for dogs and cats and as well as supplements that support digestive health, anxiety, dermatological and dental needs.

Insect-based Cat and Dog Food

Real Pet Food launches Australia's first pet food with BSF protein

Real Pet Food Co. said it has taken a significant step toward sustainable pet nutrition with its Billy + Margot Insect Single Protein + Superfoods product.

Real Pet Food Co. has obtained Australia's first permit to import Black Soldier Fly meal.

KibbleCon 2024 registration now open

Pet Food Industry and Kansas State University partner to collaborate, elevate and innovate the pet food industry this October in Manhattan, Kansas.

KibbleCon is a premier pet food in-person event being held October 23-24 at Kansas State University in Manhattan, Kansas.

Advertise pet food on college campuses for highest spenders

Pet owners with high education levels tend to spend more on dog, cat and other pet food.

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Pet Food Packaging

Mondi unveils next generation of recyclable packaging

Mondi has launched its FlexiBag Reinforced range of mono-PE-based, recyclable packaging solutions with improved mechanical properties.

The FlexiBag Reinforced range can be tailored to different customers’ specific needs.

Ukrainian pet food producer Kormotech enters South Korean market

The company becomes the first from Ukraine to export pet food to South Korea.

In South Korea, 67% of pet food sales occur through online channels.

Royal Canin names general manager

Heather Pasquale succeeds Jean-Lin Pelatan, who was named general manager, Global Business-to-Business Platform at global headquarters in Aimargues, France.

Royal Canin North America, a division of Mars, Inc., is pleased has named Heather Pasquale as the new general manager of the U.S. Vet Business Unit.

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