![Callie Novak watches the dog enjoy Dynamite's Ultimate Dog Food](https://img.petfoodindustry.com/files/base/wattglobalmedia/all/image/2015/02/pfi.1011PETDynamite.png?auto=format%2Ccompress&q=70&w=400)
Sales of Dynamite Ultimate Dog Food have increased 112% in 2010 compared to the first three quarters of 2009, claims Dynamite, the parent company.
Dynamite, based in Meridian, Idaho, USA, says it has also seen a 43% increase in the number of customers ordering the raw dog food. Ultimate Dog Food was introduced in 2007 as part of Dynamite’s efforts to find a natural dog food that does not trigger allergies and is suitable for dogs with diabetes, according to the company.