Fromm: Five generations of premium pet food innovation

Fromm Family Pet Food has a long history in the pet space and an even longer history in the world of animal nutrition.

May 17, 2024

The current fourth and fifth generations of Fromm family members are carrying on the traditions of innovation and top animal nutrition that the company was founded on. Pictured: Brand Director Bryan Nieman, HR/Accounting Kathy Nieman, President/CEO Thomas Nieman, Operations Manager Dan Nieman.

Courtesy Fromm Family Pet Food

Almost every pet food company has a story of entrepreneurship, but Fromm Family Pet Food’s may be the only one to prominently involve silver foxes and ginseng.

Log in to view the full article

Kateryna Kon Shutter Stock com Probiotic Bacteria Reds

Pet probiotics rising, driven by health, functional focus

Matrix Partners receives recognition

Top Pet Food Companies

Purina rises to #1 of top 10 pet food companies in 2023

Purina’s upset comes with a caveat though. Mars is a privately owned company, so its annual revenue is only estimated and may be higher than the figure listed in Petfood Industry’s database.

Dall·e 2024 05 10 10 00 30 A 1950s Style Black And White Newspaper Photo Depicting Three Dogs Standing On Winners' Podiums After A Race The Tallest Podium In The Center Holds T

Brand Insights

Pet food ingredient insights for new product development

WATT Global Media

Explore sustainable and healthy ingredients that keep your formulations profitable. Brand Insights from Petfood Industry.

Pet food ingredient insights for new product development

Pet Food Company Profiles

Artie: Providing people with the power to cook for their pets

Artie stands out with freeze-dried and dehydrated whole food ingredients combined with a unique appliance made for turning those ingredients into cooked pet food.

Eli, a Terrier mix, typifies the excitement many dogs have for “home cooked” meals, and Artie aims to help more dogs experience that happiness.

Pet Food Company Profiles

Primal Pet Group: Two businesses, one evolution

With a focus on nutrition and trailblazing, Primal builds a solid foundation in two pet food segments.

Primal Pet Group CEO Jon Balousek (here with Labradoodle Buster and Goldendoodle Beau) is at the helm of two brands sitting at the top of their respective segments in terms of longevity and innovation.

Pet Food Company Profiles

Identity Pet Nutrition: Going beyond canned pet food

This small company has grown from canned dog and cat foods to human-grade, gently cooked options since its 2018 founding.

Co-founder, President and CEO Jeremy Petersen has built Identity Pet Nutrition (alongside his brother Trevar) to grow in the niche of wet and fresh pet food nutrition. (Also pictured is Chief Dog Officer Shih Tzu Zoey.)

Pet Food Company Profiles

New Zealand Natural Pet Food combines raw nutrition, freeze-dried convenience

This New Zealand-based company has expanded to the U.S. and is focused on providing freeze- and air-dried formulas and treats for both dogs and cats.

The New Zealand Natural Pet Food Co. is slowly expanding with its freeze-dried and air-dried formulas alongside the co-founders’ (Amber Cordero and Jacqueline Taylor, pictured here with official taste-testers Homie the West Highland Terrier/Sydney Silkie, Roco the Toy Poodle/ Australian Terrier, Nuinui the Toy Poodle and Pierre the Miniature Poodle) determination to help pet parents provide easily accessible, premium nutrition for their animals.

Pet Food Company Profiles

Volhard Dog Nutrition: 50 years of fresh feeding support

This company provides the building blocks that set dog owners up for fresh feeding success.

Volhard owners Brian and Lisa Berg are carrying on a 50-year legacy of high-quality dog nutrition alongside the dogs they train at their 24-acre canine training facility. (Pictured here: German Shepherds Thunder, Justice, Legend and Blackjack.)

Pet Food Company Profiles

Pet Wants: Premium dry pet food as a foundation for feeding

This nutrition-focused company prides itself on fresh kibble and accessible nutrition.

Pet Wants’ model is to provide multiple ways for its customers to get their food, whether it’s from a physical retail location, delivered to their home or purchased online. (Pictured: Australian Shepherd Elliot Januszki with his Pet Wants haul.)

Pet Food Company Profiles

Gott Pet Products: Building on family

The company’s Charlee Bear and Hounds & Gatos brands have built a solid business for 30 years.

Gott Bugsy Cover1

Pet Food Company Profiles

California Dog Kitchen serves up organic fresh pet food

Learn about California Dog Kitchen’s certified organic fresh pet food, as well as where the young company sees its biggest opportunities for the rest of 2023.

California Dog Kitchen is a young company with a devoted crew: Rayleen Villa, general manager of production; Sasha Altshteyn, co-founder and Ilya Altshteyn, co-founder; shown here with Cavapoo mix Shamu and Great Dane/Weimaraner mix Lluvia.

How Kormotech is growing its pet food business during war

Ukrained-based Kormotech has expanded pet food exports and production despite Russia’s invasion.

Kormotech is investing in its pet food production and storage facilities in Ukraine, Poland and Lithuania, and plans to further strengthen its foothold in foreign markets.

Pet Food Company Profiles

Polkadog pet treats earn their place in the neighborhood

Learn about Polkadog, a pet treats company focused on sustainable practices and a neighborhood feel with its brick-and-mortar bakeries and its online market.

Deborah Suchman, Polkadog’s co-founder, opened the company’s first bakery store in Boston’s South End because she’d moved there after graduating from college. That neighborhood feeling is something she’s imbued the company with over the years.

Pet Food Market

Rocky’s Canine Cuisine: A human-level culinary experience

Learn about Rocky’s Canine Cuisine, a fresh, human-grade pet food company that aims to provide a human-level culinary experience for its four-legged consumers.

Rockys Cover Photo

Page 1 of 11