RetailNXI and Retail.Pet to collaborate

RetailNXI and Retail.Pet to collaborate.

RetailNXI the foremost provider of data management and analytics to the pet specialty industry has come together with Retail.Pet, the leading provider of product and brand training in the independent pet retail channel, to offer a new integration. Combined, this solution is a must-have for leading brands across pet specialty to deliver unpreceded sales growth.

RetailNXI and Retail.Pet have created an instant and always-on data exchange that delivers clean store lists, sales hierarchies and integrated performance measures between the two applications. The benefits to their clients are:

- Automated maintenance of store lists (including adds/deletes)
- Instant alignment of sales territories
- Real-time measurement of the impact of sales knowledge management, training, and brand evangelization
- Calculation of ROI against sales team efforts
- Ignited sales growth

RetailNXI (RNI)
RNI Is the Pet Industry’s leader in data management, analytics, and insights: We work for manufacturers to gather all of their distributor data and any other data stream. RNIorganizes and standardizes it, then puts it into customized dashboards. Dashboards are intuitive and user-friendly. On average RNI clients experience:

- New Accounts Avg. Gain 38%
- New Item Distribution Avg. Gain 46%
- Sales Dollars/Topline Revenue Avg. Gain 28%

The RNI Sales Accelerator tracks sales and distribution by distributor right down to the retail location by SKU. Finally, a user-friendly, automated solution that solves the pain of managing distributor data and all other data streams. RNI’s proprietary list of more than 80,000 retail outlets drives incremental distribution results. The “best-in-class” way to secure and drive the distribution of your products.

Retail.Pet
Retail.Pet transforms your retailers into brand evangelists - give them the knowledge to be passionate about your brand and products. Amplify your brand story so retailers effectively share your story with their customers. Deploy your training in a branded platform that allows your retailers to develop their employees with metrics across all the brands that they carry in their stores.

Sales associates are trained when they have downtime - giving the reps the tools to educate sales associates without needing to clinic the store again and again. Overview Leverage a turn-key platform that is managed and supported for you. No need to build it yourself and drive adoption. Sales associates are trained when they have downtime - giving the reps the tools to educate sales associates without needing to clinic the store again and again.

Retail.Pet results in 2022:
- + 20K independent pet retailers
- + 7K associates
- +72K trained

 

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